Aliluvs.com is a blog written by Ali Fedotowsky-Manno. Ali is a former Bachelorette from the hit reality TV series and a TV personality. Following her televised search for love, Ali settled down and started to blog. The topic of this blog is All Things Ali Luvs. As a self described “shopaholic on a budget”, this fashion blogger discusses her favorite fashion items, favorite recipes, favorite lifestyle tips, and dishes about her favorite show – The Bachelor! You can find this blog at aliluvs.com. Check it out!
The visual layout of this blog is clean and fun. The color scheme remains simple with a white background and light pink accents. The header of the blog states her name Ali Fedotowsky. Below, as the sub header and tagline of the blog, states All Things Ali Luvs. This clearly explains why the name of the blog is aliluvs.com and what will be discussed throughout. The overall layout is clear and easy to navigate. Below the header and sub header is the menu – Home, Gift Guide, Fashion, Lifestyle, Recipes, Motherhood, Bachelor Nation, and Contact. It simply categorizes Ali’s favorite things to be discussed further. There is a sidebar that remains seen no matter which menu item you click on. The sidebar includes a brief About The Author with links to her social media sites (Facebook, Instagram, Pinterest, Twitter and Youtube). Her About Me is very minimalistic, simply stating what she is known for, her passion for fashion and having an outlet for sharing these loves. Lastly, it states where she resides with her husband and daughter. Also included is a search bar, the ability to subscribe to her newsletter, the top six most popular posts, and quick links to each year’s achieve of posts. The initial layout on the homepage consists of the most recent blog posts to date. Here it is as of January 8th, 2018! (Photo credit – Aliluvs.com)
The content of this blog covers fashion, lifestyle, motherhood, pop culture, recipes, and all things The Bachelor. The best part of the blog is that it is meant for everyday people on a budget. Looking into the most popular posts (found on the sidebar), five out of six of the posts are in the fashion category, with the remaining being about lifestyle. The majority of blog posts are fashion, with that being the heart and soul of the blog. It makes sense that these are the most popular. Every post contains at least one photo, often many more. Almost all of the pictures contain Ali, many times with her husband or daughter. The pictures display fashions, food or products that are discussed in the post to follow as well. Ali herself creates these pictures. The most compelling part of these photos and the blog as a whole is that the post ends with links to every piece of clothing or product seen in the photo. This makes for easy shopping. This is something Ali does really well.
The titles of the blog posts are fun, yet straight to the point. The titles give a clear indication of the post’s topic in an exciting way. Examples of titles include – “Mommy Must Haves”, “Velvet – Oh La La”, and “Will You Accept This Rose Daiquiri?”. Aside from blog posts; Ali has a menu item called Gift Guide. This is a one-stop shop for the best gifts (with links, of course) at an affordable price. There are gifts under $25, under $50, over $50, and gifts for kids! These gifts fit alongside her brand, including accessories, kitchen gadgets, home décor, and more. Lastly there is a page for readers to contact Ali with any questions, comments, feedback or ideas. This is a great way Ali connects with her readers and keeps them coming back to the blog. If you want to get in touch with Ali, click here!
Below are some examples of photos seen on the blog, items showcased throughout the content shared, and Ali herself! (Photo credits – Aliluvs.com)
Interactions with readers are critical to a blog’s success. Ali does a great job at this. She makes sure her readers know that it is her responding to them – she does not have a team behind her. The readers are active participants on this blog. Looking into the amount of comments on the most popular posts, they range from 15 comments to 70 comments. Ali responds to almost every one. Ali does not have social media sharing buttons for each blog posts. Because of this, there is no way to share her blog post or site as a whole on your own social media. This limits site exposure to potential readers. However, on the sidebar, there is the option to subscribe to a newsletter. This is a great way to keep current readers involved and up to date on new posts.
Aliluvs.com is an interactive, innovative, informative, and fun blog. I love how she makes each post interactive, by including links to everything being worn or used in the picture. A shopaholic like myself appreciates the ease of this! Another great thing about the blog is the range of content between fashion, home, lifestyle, and food. It does not get repetitive or boring. One thing to improve upon is the ability for readers to share the site and individual blog posts on their own social media. This will bring more and more readers to aliluvs.com, spreading the luv.