Amber Fillerup Clark: Barefoot, Blonde, and Dominating the Social Media World

Introduction


Amber Fillerup Clark has taken the Internet by storm. From the beginnings of a blog, to a ever-present digital footprint, Amber Fillerup Clark has built an incredible brand. Amber is 26 years old, with a loving family consisting of a husband, David, and two kids, Atticus (2 years old) and Rosie (1 year old). Here’s the family below (Photo credit). Aside form her family being super adorable, her social media platforms provide so much more.

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Passionate about hair, beauty, fashion, and fitness, she decided to start her blog, Barefoot Blonde, in 2010 about all of these things. From there Amber has gone on to have a successful blog, Twitter profile, Instagram account, Pinterest account, and YouTube channel. In addition to her personal brand, in 2016, Amber launched her own hair extension company titled Barefoot Blonde Hair. Her overall brand aims to place value on a fun and healthy lifestyle through fashion, beauty and fitness for young women and moms!

Social Media Overview


Blog: Barefoot Blonde (barefootblonde.com)

Instagram: (@amberfillerup3,173 posts, 1.3 million followers, following 343 users

Twitter: (@amberlfillerup) Joined Feb. 2011, 13.8K tweets, 37.8K followers, following 77 users 

YouTube: (Amber Fillerup) Joined Jan. 2008, 15,908,613 total views, 233,313 subscribers, 116 uploads

Pinterest: (Barefoot Blonde by Amber Fillerup) 100,973 followers, following 106 users, 74 boards

Analysis and Evaluation 


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Amber Fillerup began her digital footprint with her blog. This is the heart and soul of her brand. Each posts relates to her passions. Amber documents her life through her blog, updating almost daily. The blog contains menu tabs for posts related to lifestyle, hair, beauty, and fashion.  Her husband David, is a photographer and is responsible for the high quality photos that are posted. Because of his involvement on Amber’s social media platforms, he has built his own set of followers on his accounts that mirrors Amber’s brand. This connection helps build a greater following for the entire family and their brand. (Photo Credit)

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Amber and her family are known for their travels across the world and they document these travels in her blog. In addition, Amber recently started a series of her favorite things, with each posts having a theme – favorite fitness products, favorite travel items, etc. Each posts contain links to buy all the products or clothes featured in the blog posts, and a separate menu item titled “shop my looks” for easy user interaction. Another great aspect for user interaction is that each blog post contains links to not only comment, but also buttons to share on social media sites and subscribe. Each post gets an average of 20 comments. One thing Amber could do better is reply to her audience’s comments.

Twitter

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Amber Fillerup’s Twitter profile picture is a solo shot of herself, and this stays consistant among the other sites as well. This is important for recognition across social media platforms. The bio of the profile is a reference to Mean Girls, the movie, which attracts people who are into pop culture as well. Also in her bio are links to her Instagram and blog. Connecting her online presence is something she does well. She tweets a few times a week. Often times, Amber shares photos of her fashion or her kids. These are important aspects of her blog and overall brand. Other times she posts are likely trending pop culture events. One thing she does well on Twitter more than other platforms is audience interaction. Many of her tweets are direct questions or Twitter polls that require interaction from her followers. This is a way users can feel connected to her. This is a positive interaction for her brand. Her Twitter profile is the most relaxed of the bunch, with casual tweets and updates on life rather than posts aimed to build her brand directly.

Instagram

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Amber Fillerup’s Instagram account is the most popular and strong social media account of hers. This account has the greatest number of followers and posts, with a post about every day. This is where she shares many pictures of her family, fashion, travels, life events, hairstyles, promotes her new blog posts, and promotes her company Barefoot Blonde Hair. Her bio links to her company and her blog – another great connection. A number of her Instagram posts also act as paid advertisements for products and brands she supports. While they are advertising a product, the picture and overall posts remains congruent with her brand and values. Examples of advertisements and blog post announcements are below! (Photo credit)

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Another aspect of her Instagram account is her insta-stories. Throughout every single day, she documents her family, her workouts, and her getting ready routine. She often films tutorials on how to do her hair or makeup. In addition, she will do a question and answer session, where she will answer questions that her audience has asked on recent posts. This is something she does really well. Audience interaction is really important and it makes it feel as if she is talking to you through her stories. Her Instagram posts are typically all photos, where she saves videos for her stories. Both her posts and stories remain consistent with her overall brand, posting about the same topics across the platform.

YouTube

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Amber Fillerup’s YouTube account goes hand in hand with her blog and Instagram. Many of the topics discussed on her blog or seen in her pictures in Instagram are expanded upon in videos posted on her YouTube channel. Here is a welcome video on her page that tells you a little more about what she posts!

Many of her videos are filmed by her husband David and showcase their worldwide travels or everyday lifestyle. These are often in the form of vlogs. In addition to those videos, Amber often posts hair tutorials and beauty hacks. Another type of post is ‘question and answer’ videos. These videos remain consistent with her overall brand as well. This is a more expansive and professional version of her insta-stories. Her videos get thousands of views and many comment making it an interactive channel to subscribe to. After analyzing her many social media platforms, I realized she doesn’t often advertise her YouTube videos other than the most recent three on the sidebar of her blog. I think using her Instagram would be another good way to promote her YouTube uploads.

Pinterest

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Pinterest is a great way share pictures and ideas that add to your brand as a whole. Amber Fillerup’s Pinterest account is called Barefoot Blonde by Amber Fillerup. This is a really smart name because users can find it by her name or her brand/company. She has a great number of Pinterest Boards. As you can see above, the first three are Hair, Beauty-Make Up, and Beauty-Skin Care. It is clear that these boards are exactly what her brand is all about.

Digital Footprint

Aside from social media platforms, it is also important to look at an overall digital footprint. This can start with a simple Google search. Below is the top page of Google searches.

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The first three results of the search are her blog, her Instagram, and her YouTube account. These are her strongest platforms for her brand so this makes sense. The following results are articles from The Atlantic, Cosmopolitan, AOL, and Forbes about the success of Amber Fillerup, a mom blogger and social media influencer. It is really great that not only do her social media platforms return as results on Google but also positive articles written about her as well. This creates a really good overall digital footprint for Amber Fillerup and her brand. This is fitting with her overall positive and uplifting brand, rather than the results being contradicting. It is important to note that when searching “Amber Fillerup” other people by that name do not appear. This means Amber has created a strong and positive presence online.

Commendation and Recommendation


One thing that Amber Fillerup Clark does really well is keep a contestant brand and theme throughout all of her social media accounts. I think this is a really important aspect of building up your social media accounts and creating a brand. If they do not contain a similar theme, then the audience will not be able to follow what your objectives and overall goals are. On her blog, one things she does really well is allowing the ability to share each blog post on your own social media. This allows for more people to become aware of Amber Fillerup. In order to improve her social media presence, I would recommend that she intertwine her YouTube channel with her other accounts, specifically Instagram. She often posts about similar topics on her Insta-stories and her YouTube channel, intertwining the two would be beneficial. She also has not been active on her Facebook page in years and therefore, is insignificant to her social media presence. I would recommend becoming an active Facebook user. This is a place to share YouTube videos and photos from travels as well. Another site will only improve the digital footprint that is already well established. Overall, Amber Fillerup has a really positive online presence and digital footprint. She continues to gain more followers every day and hopefully after reading this blog post, you go ahead and follow her too!

Here are links to each of Amber’s accounts:

 

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People LUV aliluvs.com!

Overview

Aliluvs.com is a blog written by Ali Fedotowsky-Manno. Ali is a former Bachelorette from the hit reality TV series and a TV personality. Following her televised search for love, Ali settled down and started to blog. The topic of this blog is All Things Ali Luvs. As a self described “shopaholic on a budget”, this fashion blogger discusses her favorite fashion items, favorite recipes, favorite lifestyle tips, and dishes about her favorite show – The Bachelor! You can find this blog at aliluvs.com. Check it out!

Analysis

Visual Layout

The visual layout of this blog is clean and fun. The color scheme remains simple with a white background and light pink accents. The header of the blog states her name Ali Fedotowsky. Below, as the sub header and tagline of the blog, states All Things Ali Luvs. This clearly explains why the name of the blog is aliluvs.com and what will be discussed throughout. The overall layout is clear and easy to navigate. Below the header and sub header is the menu – Home, Gift Guide, Fashion, Lifestyle, Recipes, Motherhood, Bachelor Nation, and Contact. It simply categorizes Ali’s favorite things to be discussed further. There is a sidebar that remains seen no matter which menu item you click on. The sidebar includes a brief About The Author with links to her social media sites (Facebook, Instagram, Pinterest, Twitter and Youtube). Her About Me is very minimalistic, simply stating what she is known for, her passion for fashion and having an outlet for sharing these loves. Lastly, it states where she resides with her husband and daughter. Also included is a search bar, the ability to subscribe to her newsletter, the top six most popular posts, and quick links to each year’s achieve of posts. The initial layout on the homepage consists of the most recent blog posts to date. Here it is as of January 8th, 2018! (Photo credit – Aliluvs.com)

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Content

The content of this blog covers fashion, lifestyle, motherhood, pop culture, recipes, and all things The Bachelor. The best part of the blog is that it is meant for everyday people on a budget. Looking into the most popular posts (found on the sidebar), five out of six of the posts are in the fashion category, with the remaining being about lifestyle. The majority of blog posts are fashion, with that being the heart and soul of the blog. It makes sense that these are the most popular. Every post contains at least one photo, often many more. Almost all of the pictures contain Ali, many times with her husband or daughter. The pictures display fashions, food or products that are discussed in the post to follow as well. Ali herself creates these pictures. The most compelling part of these photos and the blog as a whole is that the post ends with links to every piece of clothing or product seen in the photo. This makes for easy shopping. This is something Ali does really well.

The titles of the blog posts are fun, yet straight to the point. The titles give a clear indication of the post’s topic in an exciting way. Examples of titles include – “Mommy Must Haves”, “Velvet – Oh La La”, and “Will You Accept This Rose Daiquiri?”. Aside from blog posts; Ali has a menu item called Gift Guide. This is a one-stop shop for the best gifts (with links, of course) at an affordable price. There are gifts under $25, under $50, over $50, and gifts for kids! These gifts fit alongside her brand, including accessories, kitchen gadgets, home décor, and more. Lastly there is a page for readers to contact Ali with any questions, comments, feedback or ideas. This is a great way Ali connects with her readers and keeps them coming back to the blog. If you want to get in touch with Ali, click here!

Below are some examples of photos seen on the blog, items showcased throughout the content shared, and Ali herself! (Photo credits – Aliluvs.com)

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Audience Interaction

Interactions with readers are critical to a blog’s success. Ali does a great job at this. She makes sure her readers know that it is her responding to them – she does not have a team behind her. The readers are active participants on this blog. Looking into the amount of comments on the most popular posts, they range from 15 comments to 70 comments. Ali responds to almost every one. Ali does not have social media sharing buttons for each blog posts. Because of this, there is no way to share her blog post or site as a whole on your own social media. This limits site exposure to potential readers. However, on the sidebar, there is the option to subscribe to a newsletter. This is a great way to keep current readers involved and up to date on new posts.

Conclusion

Aliluvs.com is an interactive, innovative, informative, and fun blog. I love how she makes each post interactive, by including links to everything being worn or used in the picture. A shopaholic like myself appreciates the ease of this! Another great thing about the blog is the range of content between fashion, home, lifestyle, and food. It does not get repetitive or boring. One thing to improve upon is the ability for readers to share the site and individual blog posts on their own social media. This will bring more and more readers to aliluvs.com, spreading the luv.

The Most Random Blog I Could Find

Overview

The Random Blog (http://randomest.blogspot.com/) is exactly what it says it is. The author who goes by the name Mo, seems to be a rather private man, who simply wants to babble and occasionally make people laugh.  One of his blogs made me laugh a couple times. The blog is titled “Do Nots” (http://randomest.blogspot.com/2009/12/do-nots.html), and it outlines a few things that Mo has observed you should not do at his place of employment

Analysis

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The layout of Mo’s Blog is quite plain with a grey background, white foreground, and in large white letters at the top it states “Random Blog” over a red background. Underneath that is the slogan “does exactly what it says to the tin”. The author left very little information about themselves besides that they are Male, have been blogging since 2004, and hail from Bahrain (https://www.blogger.com/profile/01042057356029563331). This blog contains many links to previous posts they’ve made, and a link to their very complete profile description. Digging deeper I found a link to Mo’s other Blog titled: Qadam That has a completely different layout to the one described here.

The content of Mo’s blog can be quite lucid at times. The list of do nots was actually quite informative if I were to go into his profession that would certainly be a helpful hint package. Others such as the post titled: “Up Up and Away!” (http://randomest.blogspot.com/2010/10/up-up-and-away.html) was rather difficult to read and had a confusing tone.

Most of Mo’s posts are written with no visual aids or links. I found one photo, but it was not appropriate enough for this blog.  Nonetheless his writing is interesting when lucid, and funny when it’s not. I personally enjoyed his blog, and so do his audience. Mo has had 6226 profile views on  his profile alone, let alone how many others have read his blogs. The comments are either random like his posts, or positive feedback.

Overall I think the direction Mo is going with his blog is great! I enjoyed it, and would continue to do so. My only issue with his blog is there were no videos, and very few pictures! For that reason I cannot promise that I will return to this blog as in this day and age, and certainly for me, visual media is VERY important.

Gardening Indoors

As I’ve grown older I’ve realized 2 things: I don’t like sports, and I love gardening.  I simply realized this because I grew tired of sports, and then grew tired of being bored. Out of that boredom sprouted a new love! My love for gardening. My fiance was the first to interest me in it. My mother had always gardened, but probably thought it was too “girly” for her to even try to get me interested. I digress; my excitement at the discovery of my new passion was soon to be squelched by my own geography. the-village-green-covered-with-snow-woodstock-vermont-new-england-BG0704

yes the beautiful destructive power of winter killed my defenseless plants. Those who could survive in pots live on, but the rest alas… did not. But then an idea struck me. I didn’t really care all that much WHERE I grew my plants. So i decided to move my little operation into an indoor grow tent stocked with a 1500 Watt LED Light and a fan to keep my babies nice and cool from such a powerful light. Check this out to learn more about Indoor gardening! https://www.planetnatural.com/growing-indoors/

Growing plants indoors is not only a fun hobby for me, but it may also revolutionize the way we produce food, and possibly help end world hunger. With plants growing faster, stronger, and healthier without the unknown elements of the wild, the energy efficient LED growing system may change the world as we know it.

Case Study #3 – Blog Analysis: Lavendaire

Overview:

Blog Title: Lavendaire

Author: Aileen

Blog Topic: Personal Growth + Lifestyle Design

Check out her blog here!

Analysis:

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When first looking at the Lavendaire blog you get an over view of all the content. Like most blogs Aileen’s most recent post is shown at the top of the blog page. Aside from her blog posts in chronological order, you can also see her featured video for the moment in the top right, followed by the link to her podcast. Below those are category groups for her blog posts, for example “creativity,” and “mindfulness.” She includes widgets to subscribe to her blog with your email which a great tool to keep people coming back. Continuing down the page, we see links to her five most popular blog posts which are linked below for you guys to check out!

At the bottom of the blog page and in the footer Aileen keeps a lot of information! She includes links to all her social media platforms, as well as some of her most recent posts from her instagram, that typically correspond to blog posts she is putting up that day. Also, at the very top of the page we have links to every aspect of the Lavendaire website, which includes; “About, Blog, Videos, Podcasts, Resources and Shop.”

Who is Aileen?

Content Analysis:

On the Lavendaire blog, all posts revolve around personal growth and lifestyle design. A lot of articles pertain to changes you can make in your life to push you towards your goals. There is also a handful of posts that pertain to organization and planning to make your life easier. Under her lifestyle design category on her blog, one of five categories there are blog posts about stress relief, self love, reducing waste, how to stop wasting time and even how to meditate. If you dive into her creative category of her blog she has posts about gift ideas, editing photos, recipes, room decorating and even a post about how to find creative inspiration. The more popular posts revolve around personal growth, which I left links to earlier in this post.

Mostly every blog posts has both photos and an accompanying video on Aileens YouTube channel. All the photos and videos Aileen uses are created by herself. Following her on Instagram, I always see her having another photo shoot or setting up for another filming day. She even recently went to New York for a YouTube creator camp to learn and connect with other content creators.

If we dive deeper into the blog posts themselves we can analyze at a deeper level. Personally, I believe the blog post titles are extremely compelling because I can relate with Aileen. She always felt like she never knew what she wanted to do and she wanted to make lots of changes for herself and by creating Lavendaire she can help people like me who are in the same boat. So, when I see a blog post like “50 New Years Resolution Ideas For 2018,” I am extremely intrigued and want to see what she will be working towards next year and see if any of them will apply to me!

Audience Interaction:

When analyzing a few of her blog posts I noticed that she does not have a comment section on every post, only I certain ones that I’m sure she feels will spark a conversation. However, when looking at the posts with comments, Aileen is responsive and is sure to at least say thank you! However, on each post there is social media sharing buttons to allow followers of Lavendaire to share the individual blog post. When looking at the last five blog posts, only one was shared. The post was shared on Facebook 24 times and there is one comment on the post as well! The blog definitely promotes that people follow it by putting the follow widget on every page you visit on Lavendaire.

Conclusion:

Overall, the Lavendaire blog is fantastic and does a lot of things perfect. The layout is simple and easy to navigate. Aileen posts on the blog frequently and organizes them into categories that are very appropriate for her blog topic. She promotes the need to follow her blog and creates intriguing posts that are sure to catch her viewers attention. One of the only areas of opportunity I see is making the format of each blog post identical to contain a comment section. Aileen does a great job of interacting with her followers, but if they don’t have the option to comment on the post she is unable to interact and can’t see their feedback.

 

 

Once Danny’s Donuts, Now Denny’s

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An Intro to Denny’s

Harold Butler and Richard Jezak opened a donut stand in 1953 and called it Danny’s Donuts. Today it is known as Denny’s which is a franchise of diners that are found throughout America. The boast themselves as being “America’s Diner.” This franchise has been open for over 60 years now. The diners serve breakfast anytime and is always open 24/7.

Denny’s Social Responsibility according to their website… “As a neighborhood diner, Denny’s is committed to giving back to local communities through many programs, including No Kid Hungry, Hungry for Education, the United Way and countless local programs all aimed at making the world a better place. Denny’s team members get involved in their communities by volunteering their time, making charitable contributions, serving food to those in need and helping raise money for local schools, churches, hospitals and athletic teams, to name a few.”

Social Media Presence Overview

Denny’s is present on multiple social media platforms including:

Analysis and Evaluation

Blog

http://blog.dennys.com

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Denny’s blog is provided by the platform Tumblr. It seems to be catering to a younger demographic. The blog delivers original slapstick posts that are about the company. These posts seem to be based off popular Tumblr posts that get the most likes and re-blogs. The blog currently does not have a display for the number of followers. The blog incorporates all three of photos, videos and text. Most of them being personally photo-shopped. The blog seems to have one post a day that at least keeps a presence daily. Interaction with customers and followers does happen often but its more on a weekly to monthly basis.

 

Facebook

https://www.facebook.com/dennys

Facebook

Denny’s has 1,315,201 people who like the Facebook page. It currently has 1,255,344 followers. Again, the post is a mashup of videos, photos and text. The post usually has text to accompany the photo or text to help inform on the photo or video. This text usually also has a hyperlink that links you to the exact deal or post on the original site. The company does seem to post every couple of days as opposed to daily. The customer interaction is lacking with almost no questions answered in the recent posts’ comment section.

The recent post is an animated Christmas short entitled A Breakfast Carol, with the food being brought to life as characters.

 

Twitter

https://twitter.com/dennysdiner

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Denny’s has 425.2 thousand follows on Twitter. The content on Twitter is mainly text with occasion videos and photos. Most post again like their blog is catering to a younger demographic to gain likes and re-tweets to turn that into advertisement for the company. There does seem to be a lack of the use of hashtags on the posts. The company twitter usually posts daily with an occasional response to followers once per week.

One example is the recent post of the post suggesting the idea of trying to build a booth blanket fort which has 480 re-tweets and 2.2 thousand likes.

 

Instagram

https://www.instagram.com/dennysdiner/

Insta

On Instagram Denny’s has 207 thousand followers. The Instagram page is mainly consisting of photos with an occasional video. These photos are mainly slapstick photo-shopped photos that are once again targeting the younger generation. There doesn’t seem to be any use of hashtags. The posts usually promote deals coming along with the date and new items coming to the menu. The company Instagram posts every couple of days with an almost no response or interactions in the comments.

One of their recent posts includes a photo of a reindeer with bread for a nose tagged “Rudolph the Bread-Nosed Reindeer,” which has 17,930 likes.
Tweet

Youtube

https://www.youtube.com/user/dennys/

youtube

Denny’s has 32,394 subscribers YouTube channel subscribers. The channel also has 19,744,634 total views. The platform only includes videos. Their videos include trailers, commercials that appeared on television, and short videos for special deals. There are not too many uploads on a frequent basis, but on a weekly or monthly basis. There is no interaction of response to the comments.

One of their latest videos entitled Snack For Santa, has 1,718 which is a short commercial for a free pecan or pumpkin pies with every $20 order.

 

LinkedIn

https://www.linkedin.com/company/denny%27s?trk=company_logo

LinkedIn

On their LinkedIn page Denny’s has 17,898 followers. The posts here have links to their deals, newsletter and recruiting events that is linked to the main website. There only seems to be photos accompanying text. The posts seem to be every few days. This platform is different from Instagram or Twitter which it should be because it is more professional.

Summation of My Analysis

Their social media platforms presence ranges from slapstick leisure to professional. Posts are usually targeting millennials to gain popularity on the internet to use it as another means of advertisement. Then on LinkedIn it becomes professional to gain new employees.

Digital Footprint

The first hit when searching “Denny’s” on Google is dennys.com. The next hit is Denny’s locations. The third hit is Denny’s Twitter page. The fourth is Yelp reviews of the nearest locations. The fifth is Yellow Page locations, numbers and hours nearest to me. Sixth is the Wikipedia page.

The rest of the hits on the first page bring up their Facebook page, their YouTube channel, and their LinkedIn profile. These are good results for more information about Denny’s.

Commendations and Recommendations

Denny’s maintains a consistent message of posts across most of their social media platforms. They are fun and slapstick with lots of original images, which seems to be aimed at millennials. Which is a tactic that they use to try to get their posts to go viral for more advertisement.

The video frequency needs to increase. They have some great original photos, but the audience needs more than just photo-shopped photos. I think that for new posts Denny’s should find a balance for regular photos and videos targeted at a broader audience. Whatever they decide, it should be to promote their services in a more professional way. As a franchise that deals with families they should be creating social content for everyone in the family. If you pigeon-hole yourself into one demographic it can be difficult to try different posts. It can also put off other customers that believe you don’t handle your company in a professional manner.

To improve their social media presence and digital footprint, they should continue to cross promote. Though the interaction with customers on all platforms could use a lot of work. There needs to be questions answered in the comments. The comments that are given out tend to be jokes which is fine but not helpful. Maybe even have a specific Denny’s Customer Service account on all platforms to redirect questions and concerns so that they are answered. Denny’s would be very effective if their future clients see those relationships through social media.

The social responsibility page on their website that displays how their impact in the community is not enough. One way you can help prove to your customers that you are following through with your social responsibility is to display it on social media. If your customers feel a certain establishment does not deserve a donation of money than you would have a chance to hear that.

Denny’s has a statement of wanting to be socially responsible and are doing alright but could do better in terms of audience interaction, broadening their audience and displaying the actual good social deeds on social media.

Refrences

http://www.dennys.com/

http://blog.dennys.com/

https://www.facebook.com/dennys

https://www.instagram.com/dennysdiner/

https://www.youtube.com/user/dennys/

https://www.linkedin.com/company/denny%27s?trk=company_logo

Ayesha Curry Blog

Cooking & Family Blog by Ayesha Curry

Overview Screenshot 2017-10-16 at 11.20.17 PM.png

Ayesha Curry: Where Pure + Premi-Yum Live. (http://www.ayeshacurry.com) is a website/Blog written by Ayesha Curry herself. This blog is written to provide tips, videos and blogs about cooking, family & more. Ayesha Curry is a Mother of two, Wife of NBA player Steph Curry, author of her cook book “The Seasoned Life”, chef & all around loving person started this blog in 2017 after launching her cookbook. She wanted a way to be able to use this blog to interact with her fans and share all her secret recipes.

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Layout

The layout to Ayesha Curry’s: Where Pure + Premi-Yum Live blog is pretty straight foreword. It’s not like the typical blog with a header and tons of works describing what is going on. instead it is very easy going. It’s got a picture of her and a link to all her social media accounts to help you “stay up to date”. It’s got tabs at the top that you can do things like watch videos of her cooking and videos of her family, recipes, all the way to bring about to purchase her cook book and cooking ware.

The blog has soft and creamy colors that makes it easy to read and stay focused while also in a way, making you a little hungry. Haha I know how crazy that sounds but I cant help it! When you slide down you can see a quotes from her.

With motherhood as my muse and faith by my side, those moments of family together time in the kitchen is where my balance begins, where we can all just be.

A video plays instantly in the background of her cutting up vegetables and gets you to want to watch the whole thing. The farther down you go you get more personal with her cook book, her up to date on her family life, her organization she is starting and even being able to subscribe and follow her. She keeps the website so simple with the top/Header of the blog matching exactly with the bottom/Footer.

Content

Watch

The the Watch tab of Ayesha’s blog it is a link to her YouTube channel. Here is where you can find tons of videos that give you a little look into her life and what makes her happy. Here are 3 examples of different videos she has.

  1. Little Light of Mine Channel– This is where she posts or food recipes and cooking videos of foods from her cook book and also recipes from your everyday food that can be turned into a full course meal.
  2. Live Q&A: Ayesha likes to get personal with her fans. Every so often she likes to go live and answer any questions her fans may ask from her food recipes, her family and tips about everyday life.
  3. Fitness: Along with eating right comes being able to stay in shape to balance her busy life and schedule. She is just like every typical mother who has a lot on her plate and it is hard to stay in shape. but she teaches you little things that you can do to stay in shape even if you only like out 20 minutes each day.

Taste

Under the Taste section she has all these videos for just about everything you can thing of.

  • Videos of easy to make recipes.
  • Food Decorations for the Holidays
  • Food Giveaways
  • Special Recipes
  • Why She Gives back
  • Diy Face masks and more

Read

The Read section to the blog is what I believe to be the biggest part of the blog. I think this because she uses this section to write her reviews of different ideas that she or others have come up with. She also tries new products and gives her reviews on them as well. In this part you are able to share your own thoughts and comments. She even allows you to share your recipes and she chooses one every so often to actually make and do a review on it. I think it is a cool way for people to interact with her and feel like its more than just a blog and shes just like the rest of us.

She does tend to like to promote her page and get people to like and subscribe and follow her on her other social media posts where she posts more often. Also things like subscribing to her youtube channel where her videos get put on first and she does live Q&A from questions that people ask her on Twitter and other sites.

Conclusion

I think as a beginner to the whole blogging world I Think Ayesha Curry is doing an amazing job. She is able to post tons of videos and recipes and give an inside to her life. She is very interactive with her fans and makes people feel apart of her life and that they can eat a good meal for a low budget.

What I think she lacks is that I feel everything is in  video form. When she does write on the blog it is very small and straight forward. She is more of a video blogger. I also wish for videos she would post videos of other people doing her recipes and their reviews on them. Overall I love to watch her videos because she has grown through time and you can tell in her videos.

 

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