Case Study #2 – Evaluation of Your Digital Footprint

It’s time to take a good, hard look at what you (and others!) have already put out there about yourself – also known as your digital footprint.

For this case study, you will research your digital footprint, and evaluate the information you find.

Step 1: Google Yourself

Open up a browser, go to Google, and type your name in quotes in the search bar. If you have a common name, you may need to add another search term. You can try your hometown or another term that is more unique when combined with your name.

Scroll through the search results, and take note of what you find.

  • What kind of information pops up? (Social media profiles? Home address? Tweets you’ve written? Embarrassing photos? News articles?)

Step 2: Evaluate Your Social Media Presence

Make a list of all of your social media profiles (even ones you no longer use, but are still connected to!), and evaluate each of them for the following attributes:

  • Username
  • Profile image
  • Bio
  • Media (photos, videos)
  • Your comments
  • Things other people have posted to your account

Step 3: Write Your Case Study

This case study should be written in Microsoft Word or Google Docs, and then uploaded to Blackboard.

Your case study should be between 800-1200 words, and be structured in the format below.


This is where you will write a short paragraph or two describing what you found when you Googled yourself.

Social Media Analysis

Dedicate a short paragraph to each of your social media platforms, and what your learned in your analysis.


In 2-3 paragraphs, address the following questions:

  • What does your digital footprint say about you?
  • If someone had access to only your digital footprint, what would they think or assume about you?
  • What are you doing well, and what do you need to do better?

This assignment should be completed using a word processing software (Microsoft Word, Google, Etc.) and upload at a .doc or .pdf to Blackboard.