Elle Mills

The celebrity that I chose is Elle Mills. You may not have heard of her because she’s a youtube celebrity, gaining success by videos. Recently her videos have been more popular, they have been shared around Facebook multiple times. Her comedic attitude towards anything in life really caught my eye when thinking of a celebrity. I’ve only been watching her videos for a short time and I thought she would be a great celebrity to write about. With her just becoming known she’s already been to so many places around the world traveling for business and meeting fans.

Overview

Elle Mills facebook URL is https://www.facebook.com/elleofthemills/ her page has 510,664 people like her page at this moment. Her twitter username is @millselle and has 285 thousand people following her. She is following only 186. Since she has joined twitter in July of 2012 she has only tweeted 910 times. With her Instagram her username is Elle.mills. The number of followers that she has on that social media site is 290 thousand followers and she follows 196. She has posted 144 times since creating her Instagram account.

Analysis

Facebook- Elle Mills facebook describes a lot about her personality. It has a lot of read and fun typography fonts. This creates a bright and fun atmosphere when just clicking onto her page. Her profile picture is of her wearing a coke shirt making a silly face. Almost like she’s trying to say “I don’t know” or “oops”. It has drawings to outline her body in a cartoon way and she made a crown on her head. Her cover image is very similar to her profile picture. It is her name in red drawing and her picture. The information that is in her about page is her managers email, her youtube link, her Instagram page link, her snapchat page link, and her twitter page link. Her actual about herself is a funny comment that she made to sit back and relax and shell be back with snacks. She put herself under a public figure which I would consider she is. One of her recent videos that she posted on Facebook was a comment and link to her youtube video. it was called “I surprised my brother with a slumber party with all of his exes.” This video got 621 thousand likes and 285,457 shares and even more comments. All of her posts contains a comment from her and a link to her youtube page to a certain video that she posted most recently. There are never posts about articles anywhere on her Facebook page. I would say that posts are created by Elle. I would say this because she is the one that created the videos, edits the videos and does all of her own branding I would say, with a little help from her manager I’m assuming. None of her posts are reposts about anything. Her content mostly consists of videos and pictures about her life and video content that she creates. Elle does not like anyones posts about anything else. I like how each post and the colors of her page are consistent throughout all of Facebook and other social media platforms as well. Her audience interaction on Facebook is very limited. There is not much free expression to talk to people on this site.

Twitter- Elle’s content on her profile contains a lot of pictures and captions about her life. Her profile picture and her banner image are the same as her profile picture and her cover image in her Facebook profile. She keeps it consistent which is a very good way for marketing herself to her viewers. This would make it very easy to find her in any social media site. Her information in her bio includes her managers email and her merchandise website. Her youtube page link is also connected in her bio and also her birthday and the year she joined which was July of 2012. Her most popular tweet is about bringing her high school teacher to a high school party. She also has a link to the video she created about bringing her high school teacher to a high school party. Her high school teacher was her favorite and she retired that year making her really being able to go to a high school party without getting into trouble with the school itself. All of Elle’s tweets are pictures and videos with caption explaining them. All of her tweets seem to be written by herself since she created each video and with her personality I can hear it by reading her captions of each comment. I think that Elle should tweet more about herself as like in the moment type of stuff rather than just her promoting her content. Although since she is doing so well promoting herself I think she is doing a great job because this is what she’s making a career out of it at 19 years old just out of high school. She doesn’t have much social interaction with her fans on twitter that often.

Instagram- Elle’s content on her Instagram profile is clean and funny. I would say its clean because it has the same color scheme throughout the page. Each post looks like she’s enjoying whats she’s doing. She takes time to edit her photos it seems or at least takes them with a professional camera and then uploads it to Instagram. Her profile picture is the same exact photo that she has on her twitter and her Facebook profile pictures as well. It is her with an outline of her body making her looks cartoonish but still have the same photo of her with a professional photo. In her bio she has a link to her youtube page, bringing the audience to her main portal of communication. Her most liked photo of this year is a picture of her sister graduating from college and Elle holding a sign up next to her with the saying “her mom did half of her assignments”. This photo got 66 thousand likes from her fans. I like that all of her photos are edited and taken from a professional camera. This makes the photos seem brighter and less pixelated. Interacting with your audience on Instagram seems hard. You can’t interact with them in any way except reading there comments. Elle does not really do much interacting here on Instagram.

Conclusion

I think that Elle Mills is more successful interacting with her audience on Facebook. I think this because its where her posts gets shared around the most and liked and commented on. Most of her links to other social media is on her Facebook page. Her Facebook page is the heart of her business, this site helps bring so many new people to her page and then to her other social media platforms. I think that Instagram is more appealing though. I feel that pictures show more about a person. Some pictures she posts make you feel and wonder what she was doing and what was happening in that moment. The only way to find out what was going on was to find her youtube page or go back to Facebook and find her content there. Although, I do also believe that Twitter gives off a more friendly one on one vibe. It makes you feel as if you were friends with any celebrity by the way they post and how you can reply even though they might not reply back. All social media cites give you an interactive feel with Elle Mills. All you have to do is watch her and she makes you feel as if you were sitting next to her and have been friends for a long time.

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Nicole Richie

The celebrity that I chose for this assignment is fashion designer, TV personality and actress Nicole Richie. She is also known for being the adopted daughter of recording artist Lionel Richie, as well as playing a scripted version of herself on The Simple Life. Currently, she is playing the role of news anchorwoman Portia Scott-Griffith on NBC’s Great News. Richie is also rather popular on social media with over 540,000 likes on her Facebook page (facebook.com/nicolerichieofficial), more than five million followers on her Twitter page (twitter.com/nicolerichie) after 4,367 tweets since she joined in March of 2009, and more than 3.8 million followers on her Instagram page (instagram.com/nicolerichie), where she has currently posted 932 different photos and videos.

 

For the most part, her Facebook page is pretty basic stuff for a celebrity of her kind of stature. Her current profile picture is part of a photoshoot that she did for Vogue Australia, while her current cover photo is a promotional picture meant to help sell some new items that are part of her fashion line, House of Harlow 1960 (supposedly named after her daughter.) Her About section contains her birthdate, a link to her House of Harlow website, and a brief bio going over her love of fashion. The bulk of her page’s posts almost always contain either a photo or a video relevant to something she’s promoting at the time, or at least a link to a video. The more popular posts on the page appear to be when an announcement of some sorts is made, like when she reveals that she has become the latest ambassador for Urban Decay Cosmetics or when she’ll be competing against her Great News co-star John Michael Higgins in an episode of Lip Sync Battle. 

 

Her posts regularly get at least a few comments, and they’re almost all uniformly positive, as to be expected from people who are fans of Richie. The last several posts in particular range from ten to twenty people commenting, and it’s the same deal. Her page covers the gist of what she’s promoting, be it a new clothing line or TV show, and doesn’t aspire to be much more, which I guess is respectable. It’s not too bad that the page tries to keep things simple and to the point, as the alternative can sometimes be overbearing. One problem I have with the Facebook page is that feels like she isn’t doing anything on her own. It seems as if she got a handler or some intern to take care of all the posts for her, and that makes her page seem less personable. I think if she used her own voice, more of her fans would gravitate toward her page.

 

Richie’s Twitter page tells a similar story. Her profile and banner (or header) images are the exact same as the ones on Facebook, which suggests she (or her team) isn’t doing much to separate the two pages. But it does help to reiterate that Richie is a woman involved in fashion. Her bio simply says “I invented post-it’s”, a reference to the movie Romy and Michele’s High School Reunion, which viewers can assume is a favorite of Richie’s. Also like her Facebook page, her tweets are generally self-promotional, contain related photos and videos, and sometimes carries the air of a Twitter account run by someone hired to take care of all social media concerns. But she (or her handler) also tends to retweet other accounts that are relevant (and favorable) to her, as well as getting healthy amounts of retweets herself. But it also (again, like her Facebook page before it) do a good job of keeping things to the point.

 

Richie normally doesn’t reply back to the dozen or so tweeters who normally respond to each of her tweets, which is fine but that might not help with building her brand and bigger. The only recent time she did anything like that was to promote her new show, Great News. And while some of her fans might appreciate that, it feels less like genuinely wanting to interact with fans and more like something she thinks she’s supposed to do in a situation like this. Another similarity to her Facebook page is that the tweets that get the most attention are ones that come in the form of some big disclosure, like a season or series premiere of Great News or when she’s about to be interviewed by a well known talk show host like Jimmy Fallon (though that could be because Fallon himself retweeted her tweet.)

 

On Instagram, things change moderately for the better. Richie’s profile picture is yet again the same as before, but her posts aren’t just self-promotional, they also open a smallish window into her life and her hobbies. Recent posts include books she read over the summer, pictures of her with her friends and family, and photos of just her in her everyday life. Many of her followers seem to appreciate that, judging by the very positive comments on her last five or six posts. The posts that get the most likes, as it turns out, are the ones that have nothing to do with whatever her current projects are. A photo congratulating her two friends Erin and Sara on their recent success got roughly twice the amount of likes her post usually gets. A “throwback” photo she posted on Father’s Day of her when she was younger being carried by her father received over 87,000 likes.

 

Her bio is succinct but also informative enough: “Creative Director of House of Harlow 1960. Portia on Great News on NBC. Nikki Fre$h in the garden & on the streets bit.ly/2sWDRJ3.” The hyperlink at the end leads to a project that she is working on with Revolve that was probably referenced in another Instagram post with “link in bio” in the caption. Aside from that, while Richie is comparatively showing more of herself on Instagram, she could still do a bit more to endear herself to even more people. A woman of many trades like herself has potential to reach larger audiences than what she currently has.

 

Easily, Richie’s Instagram page is the most interactive of the three, as well as the one I feel is most worth coming back to. It does more to update fans on where she’s at in her life, and it provides anyone viewing her page with a better idea of who she is without oversharing or getting too dramatic. Richie’s Facebook and Twitter profiles are at best fine, but when the primary focus is posting primarily about current projects, it doesn’t do all that much to separate Richie from any other celebrity on social media trying to promote him or herself. Perhaps Richie can find someone in the future that could make sure her presence on all forms of social media is more whole, and not simply doing just enough.

Healthy Eating

At the age of 16, I was diagnosed with Celiac Disease, meaning my body reacts poorly when I eat gluten. Due to this disease, my small intestine is very damaged and now has trouble absorbing nutrients and digesting many foods.

I was recently put on a whole food “diet” which means all the foods I can eat are gluten free, grain free, lactose free, all natural, and have no added sugar. At first, it was horrible, but now I’ve learned different ways to flavor foods other than drowning them with dressings and condiments.

Many people have trouble sticking to a diet. To me, if you refer to it as a “diet” it sounds temporary. When people say “I’m on a diet” it’s a way they are eating temporarily for a period of time to lose weight, then they will go back to eating whatever they want. Making a lifestyle change to eat healthier is better than a diet, but also makes it easier to stick to. Change your eating habits for the better, but it is okay to occasionally eat a meal that is not necessarily healthy for you because your next meal will be healthy.

Two of my favorite foods included in my new whole foods lifestyle are eggs and sweet potatoes. I love that they can both be prepared a variety of ways and eaten for any meal. Some of my favorite snacks are trial mix (without the m&ms unfortunately), fruit, or larabars, which are easy to grab and go in a hurry! I especially love bananas and all natural peanut butter on top of plain yogurt.

One of the hardest parts about eating healthy is that healthy food is hard to take on the go and can take longer to prepare than unhealthy foods that can often be quickly made in the microwave. Meal prepping on Sunday nights has helped me to have meals and snacks that are already cooked and ready to grab and when I get home from class or work.

Although harder than eating junk all the time, healthy food can be very tasty! It may take some getting used to, but in the long run, you will feel 10 times better. Without all the junk in your system, it functions better, and you will have more energy. Eat better, feel better!

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Amazon: Social Media Smile or Frown

Overview

The company I chose to view their social media usage is Amazon. You can find them on Facebook by clicking here: https://www.facebook.com/Amazon/. The page currently sits at 28 million likes. The site can be found on Twitter by searching @Amazon or here: https://twitter.com/amazon. The company on this platform has 2.69 Million followers. In comparison, the company is following a mere 152 users. The company has made 26 thousand and counting tweets. These numbers are all from Amazon joining in February of 2009. On Instagram Amazon can be found by the username @Amazon or clicking here: https://www.instagram.com/amazon. Amazon has 1 million followers on Instagram. The company is following more than they do on Twitter, following 338 users. Thus far, the company has made 1,742 posts on Instagram.

 

Analysis

Amazon on Facebook uses is company’s logo of a smile that also doubles of a delivery arrow. The cover photo features a new line of wireless Bose headphones and speakers. The cover photo also includes an embedded hyperlink that encourages you to “Shop Now.” The about tab is broken down into neat sections the first being Business Info. The Business Info section lists the founding date of the company which is July of 1994. Next, would be the Mission section here it lists the company’s mission statement. Which is “Our vision is to be Earth’s most customer centric company; to build a place where people can come to find and discover anything they might want to buy online.” A Contact Info section follows, which just lists the company website:

http://www.amazon.com. Next section is More Info which has three subsections the first being the About section that establishes it is the official Facebook page of the company Amazon. It describes the service provided under the next subsection Company Overview that states “Online shopping from the earth’s biggest selection of books, magazines, music, DVDs, videos, electronics, computers, software, apparel & accessories, shoes, jewelry, tools & hardware, housewares, furniture, sporting goods, beauty & personal care, gourmet food & just about anything else.” Then the last subsections titled Products which informs that Amazon has dozens of product lines and a full list can be found here: http://www.amazon.com/gp/site-directory/. It includes it is a retail company as well. The last section Story it informs of milestones including when it was founded, when Amazon reached one million customers in 1997 and most recently the AmazonSmile and Kindle Fire HDX launches.

Most post receive a lot of feedback whether that be positive or negative. The most popular recent timeline posts include one that has a video of Oprah announcing her favorite things with a link from Amazon to be able to purchase it directly on their website. Another one includes a teaser and link to behind the scene video of the making of Maroon 5’s latest album “Red Pill Blues.” All posts are created by the company and includes some sort of media that includes either a picture or video and sometimes both. The post also always includes a link to the official website. This is good for audience interaction because it gives the audience exactly what the post is talking about whether it be in picture or video form with a follow-up link that directs back to the website. There are other likes but only of other pages that are owned by the company. This can be a drawback as customers might not know what other companies, organizations and people the company likes to support. This page also includes a community portion which encourages inviting and interacting of those that like, follow and use the page. The company also does a great job of responding to customers questions that can be lost in the comments of posts.

 

The Twitter page of Amazon includes the same main logo of a delivery arrow that delivers as an arrow. The cover photo is the same Bose headphones/speakers of that in the Facebook one. This can be a positive for the audience in the ability to determine the same accounts. The bio includes: “Official Twitter of http://Amazon.com. Contact @AmazonHelp for customer support. Seattle, Washington. 13.2M Vine Loops. Joined February 2009.” The most popular tweets seem to be that of the moments of last year’s Christmas that celebrates pets for sleeping in empty Amazon boxes, ordering on Amazon in your pajamas and the appreciation of same day delivery during the holidays. Again, all posts seem to be made by Amazon. The only retweets are that of other parts of the company’s posts. The “like” section seems to be used for audience interaction with the redirecting of questions to @AmazonHelp. All posts include a picture or video. The interaction could be improved as their does not seem to be any retweets of customers. The customers are still retweeting and liking their posts and Amazon is responding to tweets directed at them but no retweets of customers. The only likes and responses to customers seem to be from a positive feedback standpoint which should include negative feedback as there is some not acknowledged.

 

Amazon’s Instagram page includes the standard company logo for the profile picture. The bio section simply includes: “Amazon Your place for #allthethings! amazon.com.” The most popular posts include that of announcing new abilities of the Alexa with a funny video that shows how to use it and deals for products like ties for pets in a photo. Amazon does a good job responding to questions in the comments even though ask for people to direct them to their help page. But, the interaction could be improved because there is no “re-grams” of people’s post which encourage more customers to tag Amazon in their posts in hopes of their photo or video making the main page.

 

Conclusion

On Facebook, Amazon seems to be making more of a digital impact compared to the others because it enables an actual community segment for others to interact not only with the company but others. The more appealing is Instagram because they can promote and display things in a more aesthetically easier way with links. Though their audience on all three platforms could be improved as there does not seem to a promoting of customer feedback in the forefront of the pages.

Blog of “Young Adventuress”

Overview- 

The blog that I chose to write about is called young adventures. This blog caught my eye since it is all about a young girl on her own and traveling the world. Liz Carlson writes this blog and shows us her Instagram perfect pictures throughout her travels across the world. Liz tells her audience how she quit her job to travel around the world full time. She just thought her traveling around the world for a year would bring her back to college to later become a professor. She never thought that she would end up loving it so much that she became an English teacher in Spain. She then studied abroad and got to travel more of the world. She has stated multiple times throughout the blogs that she loved her life and wouldn’t change it for the world.

https://youngadventuress.com/start-here

Analysis- 

This blog is very clean and simple when you first open to its page. The main picture is of her on a vacation and a main statement that states “Get to know me”. Below this is all about her and how she become a young twenty-eight year old traveling across the world alone and loving life. One thing that I really love about coming into this blog is that she has a clean looking logo that describes her whole adventure. It is an arrow with the statement ‘young adventuress’ with mountains across it. I think that logo alone could explain her whole blog. It shows what she wants to do and explains who she is without going into much detail. The first main page is all about her and how she became this travel blogger. When you get to the bottom of the page, she has tabs of each place she’s been. Liz also put all of her social media accounts on the bottom and her email. In her paragraphs about her, she described her blog audience as her friends in a weird way and wanted to keep that friendship going by becoming friends on Facebook or any social media platform.

When looking through the rest of her site, she has a lot of blogs that are tips on what do to in a certain city you are in. Whether this be travel tips, what to do, any attractions to see and so on. In every post she creates there are a ton of picture about the topics and also links that are to some of her other posts that she made about a similar topic or the same area. Every page is clean and colorful, making this blog be very adventurous. At the bottom of a blog is a section where it says “related adventures”. I think this part of the blog is a really interesting view,  I would never think to do this. People all the time are searching for related activities or places to be and go and see. This helps people find their way around more and become even more interested in her blogs and certain subjects. All of the images that are on Liz’s blog and pictures that she has taken on her numerous adventures across the world. The most popular post that I have found based on comments was the blog called “Troving around New Zealand’s South Island”. A lot of interest took place for this blog and I’m not sure of what reason. Many of the comments that were on there didn’t explain very much to get one clear answer. A lot of the blog post titles were based on what place she was visiting then. Each post was different when it came to the place she was writing about and what the content of the place was.

Conclusion- 

I thought the blog did especially well when it came down to the layout of the site. The beginning of the website really caught my eye and made me want to stay even longer to try and find things out about this author. The pictures were incredible and made me want to go to all the places she had went and visited. The way the author wrote was also something I enjoyed. She wrote like she was talking which gave it a cool friendship role. It felt like I had someone reading it to me as I was reading it. I did think that the important information like the type of blogs and sections could be placed in a more reachable area to show the audience the different options they have when first going onto the site. In some posts I felt that there were a lot more pictures that text on the blog which I would feel the opposite of what it needed. Some people may not agree but she still made me interested by grabbing me and pulling me into the blog more by showing so many pictures.

Life in Long Island

Long Island is home to many different cultures and many different landscapes, within a short distance. Life in Long Island is encompassed with all four seasons, letting those who live on Long Island experience both summer and winter, beach and snow days. Despite it not being the first thing that comes to mind, Long Island is also home to many beautiful vineyards. There’s also the chance to catch the LIRR, or the Long Island Rail Road, for a short train ride into New York City. NYC is an experience of nightlife unlike any other. Next, obviously is Long Island’s beautiful beaches, with exceptional sand and warm water, not to mention how close beaches are to any point on Long Island.

When people think of Long Island, I’ve found that most automatically think of the Hamptons, or McMansions with celebrities like Billy Joel, or even older famous gents, like Jay Gatsby and their houses in West and East Egg. This is definitely apart of Long Island’s history, and the Island itself has many beautiful cultural landmarks. These landmarks are usually accompanied with beautiful trails and scenery.

But Long Island isn’t just a home for celebrities, it’s also homes to many more ‘regular’ folk, like you and I. With suburbs and parks, Long Island is also very proud of high school and college sports teams. Long Island can be a very family friendly place, with activities for the whole family, including some of the aforementioned museums, as well as petting zoos and for rainy afternoons, establishments like Dave and Busters.

Long Island isn’t just a great place to live, it’s the place to live, with its diverse culture and people. It has many places to explore and things to do, and it is also a great place to raise a family with some excellent schools and extra curricular activities.

 

“Enjoy life and live the Adventure”

Quote by Louis Cole

     Your twenties are the prime age for experiencing life. Whether that means traveling, finding yourself, meeting new people or trying something different, living your best life should begin now. With balancing a minimum wage job and going to school, my days off used to consist of never leaving my bedroom. You can say that my social life was pretty nonexistent. A 21 year old college student with no social life? Something wasn’t adding up. Thankfully, after limiting my online shopping addiction, the only thing that was able to add up was money! This meant that the days of watching other people live their lives (while trying to live vicariously through their Instagram posts) were over! Or at least toned down quite a bit.

     Once I turned 21 earlier this year, I knew that something had to change. I needed excitement in my life, I needed to be spontaneous and start living. I mean, life is too short to be trying to live someone else’s life. This meant that I needed to tone down on binge watching Youtube and Netflix. Although it was hard, I think what inspired me the most was seeing all these video influencers documenting their life and travels. In particular, videos of people around my age experiencing the world made me want to do the same. I stumbled upon this video and listened to her personal experience abroad. Not only did I attempt to journal because of it, I also realized there was a world out there waiting to be explored and experiences out there to help shape us as a person. Continue reading ““Enjoy life and live the Adventure””